Alonso Consulting recognizes that
a web page is often the first marketing material that
anyone sees about your business. We also recognize that
web pages are a 24/7 medium that allows prospective
customers, vendors and employees to see your company
locally, nationally and even internationally. This exposure,
along with the low cost involved in creating a web site
and hosting it, makes web sites easily the most justifiable
marketing expense for a business. It is an unobstructed
message delivered by you in a creative and useful way.
Web sites are the most cost effective
form of advertising. They are always available, inexpensive,
and easy to change. For example, you might update your
site when you have a new offer, a new hire or some other
newsworthy event. Web sites can also bring customers
to you that would otherwise be unaware of your business.
Sites can be used to deliver valuable information like
business hours, special packages offered by your business,
phone numbers to use for customer service, directions
and maps to your location—in short, the list is
endless.
Web sites are also the least expensive
way to sell your products. Your customer chooses the
merchandise, enters their information for your customer
files and then pays on line. There are no sales people
or data entry people to pay. In some cases, you do not
even need inventory. What could be easier?
Anyone with a word processing program
and minimal skills in uploading data to a remote server
can put up a web site. Unfortunately when you try this
do it yourself approach, you typically are left with
undesirable results. It is like trying to paint the
exterior of your car without the right tools or any
idea of what types of paint to use on different materials—you
can do it, but you would not be very happy driving the
car around afterwards.
Alonso Consulting has the right
tools, the experience and expertise to deliver the kind
of web site that will represent the caliber of your
business. We do this through a customer-centric approach
that includes several steps. These are:
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Gathering requirements
and goals |
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Collecting publicly available
information on competitors |
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Creating sharp, business tailored
designs |
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Review meetings to ensure a
perfect match with your needs and goals |
Our approach includes a process
to ensure that the creative design is appropriate for
your business and to give you a competitive edge in
your market. This approach also includes a review by
our technicians to make sure that the design is not
lacking any technical requirements and that it will
function optimally with the technology employed on the
hosting server. An important aspect of this approach
is that you will be working with members of our team
on a one to one basis. We do not sell an automated process
or template based web site, but instead, one created
by people for people.
An additional service that we offer
after the technical review is search engine optimization.
This process requires that the web site be tested for
keyword placement, which corresponds with keywords that
your prospective visitors may enter into a search engine.
Perhaps the most important fact
to convey about Alonso Consulting’s web design
services is that our goal is to increase your sales
opportunities and attract new customers to your business.
Once we design a site for you, the
relationship does not have to end there. We also offer
comprehensive hosting plans that are very affordable.
Please look at the information on hosting elsewhere
on this site.
Please call us for a free
introductory visit. We will be glad to discuss what
we can do for you.
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